Thriving in today’s business world means knowing your way around Search Engine Optimization (SEO). This is what search engine sites like Google use to find relevant websites based on keyword searches. SEO is absolutely vital to driving organic and paid traffic to your website. If you’re looking to build your customer base and create a […]
How to Best Utilize Quarantine Downtime to Perfect Your Brand
During quarantine, you may be tempted to catch up on all the binge-watching that you’ve seemed to miss while working. There is something else, however, that you can do to make the most of your quarantine downtime and this is focusing on perfecting your companies brand. There are many ways that downtime can be used […]
5 Reasons Your Company Should Create a Business App
Smartphone users spend three hours and 15 minutes on their devices each day. For the top 20% of smartphone users, this rises to a total of four and a half hours. With mobile technology being such a prevalent part of our lives, is your business doing everything possible to harness this technology to engage with your […]
The Importance of White Space in Graphic Design
You’ve slaved over writing your content. You’ve found terrific images to complement your work. But somehow, it all looks cluttered and hard to read. Why aren’t you done yet? It might be that something is still missing–and you want to keep it that way. What you need in your design is white space, the empty space […]
Don’t DIY a Design: 5 Reasons You Should Outsource Graphic Designers
Should you DIY or outsource graphic designer? It’s a common question among business owners, who often feel like it saves money to do things themselves. Graphic design may seem simple, but creating professional-quality images is more complex. If you don’t have experience in the field, you may find it very time-consuming. If you’re tempted to […]
5 Signs You’re in Desperate Need of a Website Redesign
93% of people have left a website because it wasn’t correctly formatted on their device. It’s a testament to how important a website is for a business. Websites need to show up correctly on mobile devices, computers, and Ipads. Everything needs to be formatted correctly in addition to having excellent copy. But not every business […]
I Have an Idea for an App!: 4 Ways to Know if It’s Any Good
In the digital era, there seems to be an app for everything. On the Google Play Store, there are nearly 2.5 million apps. There are another 1.8 million on the Apple App Store. The sheer volume of apps should come as no surprise given how large the market is. In 2019, mobile apps generated over […]
The 6 Biggest Trends in Professional Graphic Design Styles to Try for a New 2020 Design
Design has the power to communicate ideas and influence your potential customers to make a buying decision. This year begins a brand new decade, which means that it’s a great time to assess the past decade and look to the future. It’s a thrilling time to be in the field of design, or even to […]
5 Can’t-Miss Social Media Trends for 2020
How much time do you spend on social media? Today, consumers spend an average of 2 hours and 24 minutes on social media per day. For many, this is to follow the lives of friends, family and their favorite brands and celebrities. For businesses, social media trends is one of the best ways to communicate with their consumers, advertise […]
How Small Business Mobile Apps Can Boost Your Business
Approximately 30.2 million small businesses exist in the United States and they comprise 99.9% of all businesses in the U.S. While it is fun and challenging to own your own company it comes with a lot of work, some of which is not in your area of expertise. This is where small business owners can […]