Imagine this: you are at an event for work or fun, and you end up chatting with a bunch of people who could be potential clients or customers. BUT, you didn’t bring your business card with you, and now you have no way of getting them into the loop. This scenario is probably quite too […]
Did you know that customers are willing to spend 31% more on a business with excellent reviews? More than that, 93% of customers said that online reviews affect their buying decision. All of this proves that online reviews are a crucial part of small business, no matter how new or old. If you are just […]
You only have seven seconds to make a strong first impression with customers. Within those seven seconds, consumers will decide if they can trust your brand. If your brand is old, outdated, and unattractive, you could scare away leads. Before that can happen, consider working with a branding agency this year. A top-notch agency can set […]
About 30% of businesses don’t have a website. Without a website, you could struggle to build your web presence. You might struggle to boost brand awareness, leads, and sales, too. Instead of leaving yourself without a website, consider hiring a web development firm this year. They can help create an eye-catching, well-functioning website. Creating a […]
The major difference between PPC and SEO is something many small business owners fail to understand. Their first instinct is to throw a lot of money at the challenge of online marketing without understanding how it works. Considering that 65 percent of consumers click on PPC ads and even more are influenced by the mechanics […]
Google handles close to 7 billion searches each and every day. If you’re hoping to gain traction with any type of marketing, it only happens when you crack this search engine code. Search engine optimization (SEO) is the way to go about it. Learning as much as you can about SEO keywords will help you take […]
Is it time for your business to have a web app? Whether you’re using it for in-house work and communication or making it public to customers and clients, you want to make sure that you end up with fantastic and professional results. A bad web app is a negative reflection on your business. That means […]
Do you understand your brand message and what it’s trying to convey? Can you communicate your message to others? More importantly, are you delivering on your promises? In a recent study conducted by Deloitte, customers are 2.4 times more likely to buy from brands capable of delivering on their promises repeatedly. A brand is much more […]
Design has a 75% influence on your company website’s credibility. Meanwhile, about 88% of people won’t return to a site after a bad experience. If your website is outdated or unappealing, you might miss potential leads. Don’t miss the chance to engage your audience or improve your digital marketing strategy. Instead, consider hiring a web […]
Did you know California has the highest employment levels in graphic designers, with 27,490 employments in the sector? Graphic designers in California earn a mean hourly wage of $32.02, translating to an annual mean wage of $66,600. The Californian hourly wage rate is higher than the national average, which stands at $25 per hour. Graphic […]