If you build it, they will come. If that were true, you wouldn’t be here.
Creating effective marketing and managing campaigns costs you time and money. Enfuse can help you grow your business by spearheading these tasks for you and allowing you to dedicate time to what you love to do, run your business.
You need to get your product or service in front of an engaged audience to make a sale. Here are a few ways to do just that:
Inbound Marketing
Inbound Marketing is a technique of attracting customers to your website through creating helpful, relevant content on blogs, social media and search engines. By creating content that addresses the problems of your target audience, you will build credibility and facilitate the closing process; attract leads to your site, convert them to prospects, close them and delight them. Check out our blog-writing service.
Email Marketing
Your goal with email marketing should be to move prospects from one stage to the next. If it’s a lead, you want them to become a prospect. If they are already prospects, you want to close them to become customers. If you are marketing to customers, why not make them repeat customers? People don’t want more junk in their inbox; you need to provide engaging relevant content that helps make you an authority on the subject. The next time they are wondering who to call, they will think of you!
We work with various email marketing platforms, such as MailChimp and Constant Contact. Pricing varies for these platforms, but bottom line, it’s really inexpensive. We can help you with account setup, list migration, scheduled monthly campaigns, email automation and more. Email Automation is the process of sending out timed emails automatically when contacts are added to certain groups; this can help build credibility if it is a new lead or can strengthen your relationship with a new client.
Social Media Marketing
Social Media Marketing is by far the most inexpensive way to reach a large targeted audience; you can often spend less than $1 and reach 1,000 people or more. We can create campaigns that run on Facebook and Instagram and promote your Facebook page or website with compelling graphics or a video.
Direct Marketing
Direct marketing, such as mailing postcards, has the unique advantage of putting something tangible in your audience’s hands. It’s vital that your mail piece by creative, compelling and have a call-to-action. Take a look at our graphic design service for your next mail campaign.